designer stainless steel products gaining popularity
Stainless steel products, traditionally dominated by Indian families, are gradually getting rid of the dull image and developing as high-end lifestyle products.
As the shape and style change, the metal comes out of the kitchen and also marks its presence in the office.
However, despite the increasing popularity of stainless steel in India, per capita stainless steel usage in India is only slightly higher than 1 kg compared to 4 kg in China.
\"There is a huge gap between demand and production capacity in India.
Yes, there is more room for players to accommodate in this market.
So both foreign investors can bring new technologies into the market, and yes, they will be very well received in the Indian market.
\"Everyone has a space,\" said jagsh Jaun, director of PP Impex.
As more and more people are aware of the benefits of using stainless steel, companies like Jindal Stainless Steel are positioning it as a unique lifestyle media with its branded art \"stainless steel.
\"With this technology, we have created art and patterns that are more like art than fashion, so art itself is the source of inspiration here and we want to capture steel in a very fluid form, \"said Gunjan Arora, designer at inox art.
India accounts for about 75% of global steel consumption and nearly all kitchen appliances.
Domestic and steel consumption in India was 43 in 2008.
0. 925 billion tons.
Its demand in the domestic industry is increasing, and it has a large share in the international market.
Today, India ranks seventh among all crude steel producers.